---
title: Step Up For Students founder shares Florida’s ed choice journey at Harvard University conference
description: "<p>Editor’s note: Harvard University Program on Education Policy and Governance devoted its annual spring research conference to helping policymakers assess...</p>"
image: https://nextstepsblog.org/wp-content/uploads/2026/06/john_kirtley_684.jpg
---

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# Step Up For Students founder shares Florida’s ed choice journey at Harvard University conference

[John Kirtley](}})  Jun 26, 2026, 9:59:34 AM

![](https://nextstepsblog.org/wp-content/uploads/2026/06/john_kirtley_684-1024x1024.jpg)

John F. Kirtley, Step Up For Students founder and chairman

*Editor’s note: [Harvard University Program on Education Policy and Governance](https://www.hks.harvard.edu/centers/taubman/programs-research/pepg)devoted its [annual spring research conference](https://www.hks.harvard.edu/centers/taubman/programs-research/pepg/events/school-choice-conference-2026) to helping policymakers assess education choice: What is and is not working, the trade-offs involved in different programs, and the long-term effects. John F. Kirtley, the founder and chairman of Step Up For Students, the nation’s largest nonprofit scholarship funding organization, told attendees in a keynote address about his home state of Florida, where 30 years of robust education choice across the district, charter, and private sectors are not only working but have set a national standard for the other states taking their first steps on the journey. His remarks are summarized below. You can read the entire speech [here](https://nextstepsblog.org/wp-content/uploads/2026/06/JFK-full-Harvard-Speech-Word-copy-.pdf). To learn more about Harvard’s Emerging School Models conference, scheduled for Sept. 17 and 18, go* [*here.*](https://www.hks.harvard.edu/centers/taubman/programs-research/pepg/events/emerging-school-models-2026-conference)

**Redefinition of public education**

- Traditionally defined as public schools funded by taxpayers, with students assigned by ZIP code.
- Florida has shifted toward a model empowering families to choose and disaggregate funds for various providers and methods.
- The state now offers open enrollment, magnet schools, and a comprehensive education savings account (ESA) system.

**Growth of choice programs**

- Since 1996, Florida has introduced multiple types of scholarships and ESAs.
- The 2014 Gardiner Scholarship expanded disaggregated funds for students with special needs.
- In 2023, all K-12 students became eligible for ESAs, creating a truly universal program.
- Over 520,000 students participate, with a $4 billion scholarship fund managed mainly by Step Up For Students.

**Supply-side developments**

- New private schools, including microschools and à la carte providers, have emerged, especially in low-income and rural areas.
- Many schools are started by former public educators, often operating without taxpayer-funded facilities.
- Laws easing local zoning and safety requirements have facilitated microschool growth.
- The expansion of specialized providers offers tailored educational services outside traditional schools.

**Impact on rural and district schools**

- Private schools and choice options are growing in rural counties, increasing enrollment share from 4.5% to 6.9%.
- School districts are now creating magnet schools and offering services through platforms like Step Up.
- Some districts have improved performance, with schools rebranding and earning higher rankings.

**Educational outcomes and research**

- Florida’s NAEP ranking improved from 35th in 1998 to 5th in 2018.
- Studies show low-income scholarship students outperform peers in college attendance and graduation.
- Competition from choice programs has positively affected nearby public schools, increasing graduation rates and performance.

## Read On

[![](https://nextstepsblog.org/wp-content/uploads/2026/04/JFK-scaled-1.jpg)](https://go.stepupforstudents.org/the-florida-story/step-up-for-students-founder-and-chairman-speaks-on-education-choice-at-florida-taxwatch-policy-forum)

### [Step Up For Students founder and chairman speaks on education choice at Florida TaxWatch policy forum](https://go.stepupforstudents.org/the-florida-story/step-up-for-students-founder-and-chairman-speaks-on-education-choice-at-florida-taxwatch-policy-forum)

*Editor's note: This post is shared by our sister organization, [Step Up, Step Further Scholarship...](https://stepupstepfurther.org/)*

[![](https://nextstepsblog.org/wp-content/uploads/2026/06/JFK-onstage-1-.jpg)](https://go.stepupforstudents.org/the-florida-story/step-up-for-students-conference-supports-innovation-as-more-families-seek-varied-options)

### [Step Up For Students conference supports innovation as more families seek varied options](https://go.stepupforstudents.org/the-florida-story/step-up-for-students-conference-supports-innovation-as-more-families-seek-varied-options)

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